ABOUT US
SCENIA CENTER

We are proud to be the first shopping center in the northern area of Nha Trang.

Prime location: Scenia Center is strategically located at the “diamond” address of 25-26 Pham Van Dong Street, adjacent to famous landmarks such as Hon Chong and Ponagar Tower, as well as a network of upscale hotels and resorts, allowing it to directly capture a large volume of domestic and international visitors.

Scenia Center creates an integrated shopping – dining – entertainment ecosystem, filling the service gap in an area undergoing rapid urbanization. The combination of local residents and long-stay visitors creates a stable source of consumer demand for F&B, minimarts, wellness, and lifestyle retail. This provides a solid foundation for business potential and long-term investment value appreciation.

PRIME
LOCATION

Scenia Center is located at 25–26 Pham Van Dong Street, offering a prominent advantage as it sits along one of Nha Trang’s key coastal roads and features four frontages on Pham Van Dong, Pham Ngoc Thach, Nguyen Bieu, and Nguyen Hien Streets. Each access point connects with a different customer segment, creating diverse traffic flows for the shopping center.

– The Pham Van Dong frontage directly captures the flow of people traveling along the coastal road, from local residents and tourists to tour groups, providing strong visibility and attracting visitors to the center.

– The Pham Ngoc Thach frontage has an entrance adjacent to the guest arrival area of Voco Scenia Bay Nha Trang, providing convenient access to hotel guests, with a capacity of welcoming more than 10,000 guests per month.

– The Nguyen Bieu frontage connects directly to the Scenia Residence residential lobby, providing access to a community of more than 1,500 residents, of whom more than 70% are Russian guests staying long-term, creating a regular customer base for services.

– The Nguyen Hien frontage expands access to local residents traveling down from the 2/4 Street area and connecting roads, helping establish a stable and consistent flow of visitors.

With four frontages offering different access points, Scenia Center can simultaneously connect with multiple customer segments, from local residents and the international community to hotel guests and domestic and international tourists, creating a diverse and stable foundation of commercial traffic.


PRIME
LOCATION

Scenia Center is located at 25–26 Pham Van Dong Street, offering a prominent advantage as it sits along one of Nha Trang’s key coastal roads and features four frontages on Pham Van Dong, Pham Ngoc Thach, Nguyen Bieu, and Nguyen Hien Streets. Each access point connects with a different customer segment, creating diverse traffic flows for the shopping center.

– The Pham Van Dong frontage directly captures the flow of people traveling along the coastal road, from local residents and tourists to tour groups, providing strong visibility and attracting visitors to the center.

– The Pham Ngoc Thach frontage has an entrance adjacent to the guest arrival area of Voco Scenia Bay Nha Trang, providing convenient access to hotel guests, with a capacity of welcoming more than 10,000 guests per month.

– The Nguyen Bieu frontage connects directly to the Scenia Residence residential lobby, providing access to a community of more than 1,500 residents, of whom more than 70% are Russian guests staying long-term, creating a regular customer base for services.

– The Nguyen Hien frontage expands access to local residents traveling down from the 2/4 Street area and connecting roads, helping establish a stable and consistent flow of visitors.

With four frontages offering different access points, Scenia Center can simultaneously connect with multiple customer segments, from local residents and the international community to hotel guests and domestic and international tourists, creating a diverse and stable foundation of commercial traffic.

ABOUT THE DEVELOPER

Scenia Center is developed by GreenSpark Group, a diversified corporation with more than 20 years of experience across the energy, real estate, industrial, commercial, and service sectors. Its multi-sector expertise and project development experience provide the foundation for GreenSpark Group to position Scenia Center toward a structured investment approach, with a strong focus on operational value and long-term development potential.

Notably, Scenia Center is planned as part of the Scenia Bay ecosystem, with direct connections to the Scenia Bay building and Voco Scenia Bay Nha Trang hotel. This interconnected ecosystem creates synergies between accommodation, residential, and commercial components, while enabling the center to effectively tap into the existing customer base from the complex and surrounding area.

Learn More About GreenSpark Group